Fashion's Future on Fast Fashion

A portion of my "Current Designers" class at the Art Institute of California focuses on fast fashion, examining retailers and discussing the environmental impact and ethical issues. While pulling together materials about the topic, I felt it was my duty to school the future of fashion not only about the business side of producing trendy clothing at a wallet-friendly pricepoint but to also open their eyes to bigger issues such as the environment and ethics.

During my class session, I read three articles aloud about factory conditions in Bangladesh, the dangers of toxic chemicals found in clothing we wear and a case against fast fashion collaborations which produced a lively round of discussions. Afterwards the class ventured out to walk the floors of fast fashion retailers. Keeping in mind what we had just covered in class, I asked the students to examine the clothing quality and to take note of where the garments were produced.

{Images via Pinterest}

{Images via Pinterest}

Blog assignments about our excursion encouraged students to formulate their own opinion as to whether they themselves are for or against fast fashion. Knowledge is power after all. Visit Fashion's Future on Fast Fashion to read a few highlights from blogs composed by my Fashion Design and Fashion Marketing and Management students.

Love At A Price

The clothing company I work for has a maternity line. Optimally you want to sell the product at wholesale. Having extra merchandise on-hand is a reality and ultimately it gets sold to flash sales and discounters at a price that (hopefully) works for all involved parties. When I first heard about the new maternity line by Forever 21 called Love 21, I thought it was a brilliant idea. Trendy maternity clothing on the cheap- why not? Many women who are pregnant do not want to spend a lot of money on clothing which will not fit them months down the line. With the low price point at Forevs, a gal has options.

A controversy is a brewin' about the new line and its release in 5 states with high pregnancy rates. Not only teenagers shop at the chain people. Style-conscious expectant mothers on a budget in an older demographic want to look good too. The fact that people are finding a correlation between this new line and teenage pregnancy is ridonkulous. Are you telling me every store carrying a maternity line is encouraging teenage pregnancy?! Puh-leeze. If a young woman were to become pregnant, I highly doubt the decision would be based on a wanting to buy a piece of clothing.