Platform, a multi-purpose concept space offering an art gallery, retail environment and trend library located in Highland Park, is having a soft opening Saturday April 9th.
Husband and wife duo Sarah Brady and Alex Cole possess an eye for the interesting and unique and plan to offer the community a new retailing concept: a place where people interact and exchange, a *platform* if you will, combining art, music, shopping and inspiration. Since the couple is surrounded by creatives, their venture is an experimentation lab to showcase their friends creations, as well as their own.
Originally from London, Alex moved to Los Angeles over 20 years ago and beganworking in the music video business as part of the art department. He is currently an art director and production designer for television. The art gallery at Platform will have rotating exhibitions and six LA-based artists will be featured at the opening Platform show.
The merchandise assortment is comprised of jewelry, art, textiles, scarves, fashion accessories, sculptures, carvings and home decor. The goods are sourced from local artists, designers and showrooms, as well as handpicked treasures, including wares from recent trysts to India, Mexico and Paris. (Their current hunt: vintage Heath Ceramics).
Sarah's job as a trend consultant requires her to be eons ahead of everyone else. As the exclusive West Coast partner of leading international trend-forecasting agency Perclers Paris, she will facilitate her business at Platform. Sit back and relax while sipping on tea or bubbly as you peruse her Peclers Paris Trend Library, an archive amassed over the past ten years. What an incredible resource of inspiration for clients and prospects to benefit from and indulge in. Sarah hopes to lure her clients to the space "to experience and engage in the retail environment and gallery". She hopes they will "walk out feeling inspired on multiple levels and perhaps they would buy an item or two because they just couldn't resist".
The soft opening for Platform will be held Saturday April 9th from 7pm - 10pm at 5027 York Blvd. in Highland Park. The artists for Platform's April show are Erin Kellgren-Temple, Mitch Temple, Toban Nichols, Laura Ricci, Kathleen Buckley and Armando Abogado. Platform's website is currently under construction but you can *LIKE* Platform on Facebook and follow their tweets at @platformhp for the latest and greatest from Sarah and Alex.
{Images courtesy of Platform}