Wardrobe stylist Serena Duffin {previously featured *here*} is taking the plunge and launching modern swimwear line serena+swim. With a goal to create on-trend swimwear focused on fit and coverage for ladylike curves, Duffin started a Kickstarter campaign to raise funds to produce her designs and take them to market in January 2015.
The mix and match collection is comprised of 12 core styles featuring eight bikinis and four one-piece swimsuits. 15 different colorways will be offered in neutral, dusty and bright palettes. All goods will be sourced and manufactured in downtown Los Angeles.
Visit the serena+swim Kickstarter page to learn more and make a pledge towards the inaugural offering.